Let's Grow Together! How to Delight Existing Clients (and Get New Ones!)

We all know the struggle. Constantly chasing new leads, crafting catchy marketing campaigns, and hoping someone, anyone, notices your amazing spray tans. But what if there was a secret weapon hiding right under your nose?

Enter your existing client base! At a recent training, I stumbled upon a powerful truth: nurture your existing clients and watch your business flourish.

Think about it. Happy clients with a gorgeous spray tan are walking advertisements. Their glowing skin and rave reviews are pure gold when it comes to attracting new customers. Plus, building strong relationships fosters loyalty, keeping those clients coming back for more.

Here's the kicker: sometimes, your clients might not even realize how much they need a spray tan (even if it makes them feel like a million bucks!). That's where you come in.

Let's brainstorm some ways to shower your existing clients with love (and get some new ones in the process):

• Treats & Savings: Surprise them with a mimosa during their appointment, offer a referral program for discounts, or create a loyalty program that rewards repeat business. 

• Strategic Partner Power: Collaborate with complementary businesses! Partner with a boutique that offers different styles for a win-win situation. Your clients get a discount on cute clothes, and the boutique gets exposure to your spray tan magic.

These are just a few ideas to get you started. Share your brilliant ways to show your clients some love in the partner community! Remember, a happy client today is a walking billboard (and a loyal customer) tomorrow. 

These are just a few ideas to get you started. Share your brilliant ways to show your clients some love in the comments below! Remember, a happy client today is a walking billboard (and a loyal customer) tomorrow.