How do I make sure my client walks away with the perfect glow every single time?

As a Beettan Partner, you aren’t just providing a service—you are a sunless skincare consultant. One of the most common questions we get from new partners is: "How do I make sure my client walks away with the perfect glow every single time?"

The secret isn't just in your spray technique; it’s in the consultation. Helping your clients choose the right products for their specific skin type and lifestyle is what separates a "spray tan" from a professional Beettan Experience.

1. Understand the "Skin Story"

Every client walks in with a different "skin story." Some have dry, coastal skin from the Savannah sun; others might have sensitive skin or a history of reactions to traditional tanning beds.

• For Dry Skin: Recommend our hydrating prep products and water. Internal hydration is often overlooked, but crucial. Drinking water keeps skin cells "plump." When you are dehydrated, your skin cells are flatter and shed faster, which causes the tan to flake off prematurely and fade unevenly. A sunless tan is only as good as the canvas it's painted on.

• For Sensitive Skin: Remind them that Beettan is plant-based and beet-derived. Our formula is designed to be gentle, but a quick consultation about their usual skincare routine helps build trust.

2. Matching the Glow to the Goal

Not everyone wants to look like they just spent two weeks in the tropics—though many do! Your job is to curate a personalized regimen based on their "Glow Goal."

• The "Sun-Kissed" Client: For those who want a subtle, healthy "I just had a great weekend" look, use our BEETTAN SPRAY TAN SOLUTION or any of our daily glow extenders (Booster and Lavender).

• The "Event-Ready" Client: If they want to be darker, use the Pure Beet Sugar DHA Drops.

Transparency is one of our core values. When you are helping a client choose a product, explain why Beettan is different.

• Fresh Batches: Let them know we produce in small batches to ensure the DHA is at peak effectiveness.

3. The Power of the pH Balance: BEETBOD

Everyone knows that the way you prepare and care for your spray tan post rinse makes all the difference in the overall results, AND how long your tan lasts! Using the right products to prepare and care for your spray tan will give you more confidence in your tanning experience--you just need to know which products help best! All of our BEETTAN products are formulated to ENHANCE your tanning regimen-not just to help apply color to your skin. Our most commonly overlooked product is BEETBOD, our specially formulated body wash to help you cleanse without stripping your spray tan or developed tanning product.

BEETBOD is a ph balancing body wash, which means it helps to level out the acidity in your skin to help reduce moisture loss and protect your skin from environmental conditions. Balancing the ph of the skin also helps it become more resilient to potential damage, and over time can produce a healthier overall condition. 

4. The Post-Care Prescription

The consultation doesn't end when the spray gun turns off. To be a successful partner, you need to "prescribe" the post-care.

• The First Rinse: Be specific. Tell them exactly when to rinse based on which spray tan solution you used.

• Moisture is Key: We always say, "Moisturized skin holds a tan; dry skin sheds a tan." Make sure they leave with a bottle of Beettan moisturizer to protect their investment or give them a list of spray tan safe options.

5. Marketing for Confidence

Remember: We market in an uplifting way. When helping a client choose a product, focus on how it makes them feel. It’s about that polished, "just got my hair done" confidence.

The Bottom Line

When you take the guesswork out of sunless skincare, you create a loyal client for life. By guiding your clients toward the right products, you aren’t just selling a tan—you’re selling a healthier, safer way to feel beautiful.